MORE THAN A BRAND. A WHOLE WRLD.
GHOSTWRLD · NASHVILLE

ALWAYS PRESENT.
NOW DEFINED.

Rooted in the culture. Built from who I am.

OUR STORY
EXPLORE THE DIVISIONS ↗TAP INTO THE MUSIC ↗
INDEPENDENT BY DESIGNNASHVILLE, TENNESSEEMAKE MOVES. MANAGE MOMENTS.
BEHIND THE NAME

FROM THE BACKGROUND.
INTO MY OWN.

Efrem McGee Jr. · Founder

The “ghost” is me: always in the mix, even when I’m behind the scenes. Promoting, managing stages, hitting the road, connecting people. You might not see me up front, but I’m there making moves.

The “WRLD” is everything I bring with me—music, sports, battle rap, culture, and life lessons. No demonic meaning behind it. Just me giving a name to the presence I’ve always had, while staying true to who I am.

When 615 Day came around, I thought: I’m always supporting Black-owned businesses—why not build my own? Now that world lives through clothing, characters, and stories. Seven divisions. One GHOSTWRLD.

The first GHOSTWRLD x 615 design
THE FIRST DESIGN · THE PERSON BEHIND IT

HOW IT ALL
GOT STARTED.

I’m Efrem McGee Jr.—FifLetta. Before GHOSTWRLD, I was rapping in Antioch, helping my granddad Jesse Boyce promote his music, and then doing management for Gee Slab.

This was the first GHOSTWRLD design. Music, the 615, and the work behind the scenes were there from the beginning.

MEET FIFLETTA & SEE THE BEGINNING ↗
MAKE MOVES. MANAGE MOMENTS.

SEVEN DIVISIONS.
ONE GHOSTWRLD.

ENTER THE WRLDSHOP 615 AFTER HOURS · $35 SHIPPED
THE ORIGINAL SITE CONTINUES BELOW · ENTER THE HISTORY
Past · Present · Forever

ENTER THECHAMBERS

ORIGIN RECORD · MAY 15, 2025 · “I LIKE GHOSTWRLD.”
Every piece belongs to GHOSTWRLD.Walk the merch from the first chambers to the pieces being built now. Recovered originals stay untouched. New originals expand each division without outside brands, campaigns or replacement placeholders.

THE VOLUMES

Choose an era to enter